012026
UI/UX
HiredeyGo - Recruitment Platform
Pre-launch recruitment platform with two user types, job seekers and recruiters, sharing one product but needing it to do opposite things.
Read case study →
Israel Babalola, UI/UX and Graphic Designer
UI/UX · Brand · Product · Lagos, Nigeria · Open to Remote
Open to new projects
// Intro
I've been building solutions for over 7 years, across UI/UX, product design, and brand identity, and the thread running through all of it is the same: design that actually does something.
I designed a 20+ screen recruitment platform for HiredeyGo, through to developer-ready handoff. For my first class assessment, I designed KareWell, a healthcare NGO website built so users could find care faster. At Sage Capita, a visual system I put together drove a 30 percent jump in audience engagement in three months and contributed to a 25 percent lift in sales.
Beyond client work, I run a free graphic design bootcamp in Nigeria. Over 160 students have come through it and more than a dozen have landed internships in design.
If you need someone who moves fast, thinks in systems, and ships work that holds up under real conditions, let's talk.
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// Services
01
Brand Identity
I build visual systems from the ground up. Logo, color, typography, brand guidelines - designed to stay consistent whether someone sees your brand on a pitch deck, an Instagram story, or a product screen.
02
UI/UX and Product Design
From early wireframes to Figma prototypes ready for handoff, I design interfaces around how people actually behave. I do the user research, map the flows, and stay involved until the product ships.
03
Social Media and Campaign Design
Campaign visuals that perform. At two companies, the work drove measurable jumps in engagement and reach. I build reusable template libraries so your team can keep output consistent without starting from scratch on every post.
// Selected work
Case studies
// Other designs
Campaigns and social work
Drag to spin the wheel. Tap any design to see it up close.
// Reviews
“Israel's work transformed how we show up visually. The templates he built are still running our social channels months later, and the engagement numbers speak for themselves.”
“He took what felt like a vague brand idea and turned it into a complete, professional identity system. It looks exactly like what we needed before we even knew what we needed.”
“Before the bootcamp I had no idea what a design system even was. After it I landed an internship. Israel teaches in a way that makes the industry feel accessible, not intimidating.”
// FAQ
Questions, answered.
UI/UX design, brand identity, product design, and social media campaign visuals. Most projects involve some combination of two or more of these.
Yes. I work remotely with clients across Nigeria and internationally. My timezone is WAT (West Africa Time, UTC+1).
With a call. I ask about the business problem, the audience, the timeline, and what success actually looks like. That shapes everything from the deliverable format to how much research is needed upfront.
Figma for UI/UX design and prototyping, Adobe Photoshop and Illustrator for brand and print work, and Framer for select web projects. I document everything and deliver organized Figma files with clear handoff specs.
Both. My experience includes pre-launch startups (HiredeyGo), fintech companies (Vouchender), and growth-stage businesses (Sage Capita). I have also designed for the healthcare sector through KareWell, a class assessment project.
Brand identity projects usually run 2 to 4 weeks. UI/UX projects vary by scope but most fall between 3 and 8 weeks. Campaign and social design work can move faster depending on volume.
Yes. Send me a WhatsApp message or email and I will share what is relevant to your needs.
I run a free graphic design bootcamp in Nigeria. Over 160 students have come through the program and more than a dozen have secured internships in design-related roles.
Still curious? Message me on WhatsApp.